I recently launched my Etsy shop and set up a Printify account. I am finding it challenging to attract views, market my products, and generate sales. As a stay-at-home mom, I must contribute financially, and pursuing art is my passion—I am determined to make it support my family. Does anyone have any tips or advice?
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Because you did not clarify how you are struggling, I will have to provide broad recommendations.
Marketing is all about getting oneself noticed. How do people perceive your shop or products? Are you going to local craft fairs to put up a booth? Are you sharing your content on company social media pages? Are you advertising on Facebook or Google? Do you have any brand ambassadors? These are the most popular methods of advertising.
Also, understand how tags operate on Etsy and maximise your visibility by boosting the tags associated with your items. Bonus if you use popular tags or specialties to receive an extra boost.
Focus on creating eye-catching listings with clear titles, detailed descriptions, and high-quality photos. Use relevant keywords and tags to improve visibility. Promote your shop on social media, consider Etsy ads, and offer occasional discounts to attract customers. Excellent customer service and regular updates to your shop can also make a big difference. Keep experimenting and adjusting your strategies to find what works best for you.
Launching an Etsy shop and using Printify is a great start, especially when you’re balancing being a stay-at-home mom with your passion for art. To attract more views and boost sales, focus on optimizing your product listings with clear, high-quality images, and compelling descriptions using keywords that shoppers might search for. Social media can be a powerful tool—try sharing your work on platforms like Instagram or Pinterest, where visuals are key, and engage with communities that appreciate art. Consider running a small ad campaign on Etsy to increase visibility, even if it’s just a few dollars a day. Building a loyal customer base takes time, so don’t get discouraged—stay consistent, keep creating, and experiment with what resonates most with your audience. Your determination will be your greatest asset!